Saving money at the supermarket
Supermarkets are designed to make us part with our money. The store layout makes us walk the entire shop, last-minute treats and magazines are strategically placed near the till, and the most profitable items are placed at eye-level. #MoneyMonday
With that in mind, here are our top tips for saving money on your weekly food shop:
- Don’t believe the hype. Supermarkets use loaded language to let you choose how ‘luxury’, or ‘basic’ you want to be. Premium words like ‘finest’ imply that you are buying the best, while value words like ‘basic’, or ‘savers’, imply the product is cut back and of lower quality. In reality, there is often little difference between the expensive branded product and the unbranded, cheaper one.
- Look out for coupons. You can save hundreds of pounds every year just by regularly keeping an eye out for coupons and vouchers.
- Never shop when you’re hungry. It’s simple, you're much more likely to buy food you don't need when you're hungry.
- Compare the cost of your shopping with other major online supermarkets at Mysupermarket. Mysupermarket looks at all the biggest online supermarket brands and compares the prices of the same items across stores. The prices it shows are often reflected in store.
- Consider lower price shops. Consider going to Lidl or Aldi if you haven't before. They can often prove cheaper than the other big supermarkets.
- Time your trip to take advantage of yellow-sticker discounts. This is when an item has been reduced to clear and they've been slapped with a yellow discount sticker. The first ones tend to appear mid-morning, it's during the evening when the really big discounts are floating about.
- Know the difference between the use-by date and the best before date. If you have a product that is past its use-by date, you should bin it, as it is likely to have gone off. But if you have a product past its best before date, the food will still be edible, it's just past the manufacturers' view of when it was at optimum quality.
- Check out the local market stalls. While supermarkets may be more convenient, local market stalls are often a lot cheaper, particularly with fresh fruit and vegetable prices.
These tips are inspired by the very helpful Money Saving Expert. Check it out here: https://www.moneysavingexpert.com/shopping/cheap-supermarket-shopping/
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